Figuring out your passion starts with the passion profile quiz! take it ››

We're here to give you permission.

To break free from feeling stuck, frustrated, and overwhelmed.

To figure out your passion in life and pursue it in a way that feels good to you.

To have the courage to live according to your own values, and not spend your life trapped by someone else’s rules.

To combine your career and your passion in a way that feels so good, you’ll hardly believe it’s real. (But it will be.)

We guide you to the intersection of your career and passion through coaching and writing.

Coaching. We offer 2 popular online courses as well as multiple levels of 1-on-1 coaching. Check out our Approach to Coaching to get clear on our style, and spend a few minutes on our Work with us page to see which of our offerings might suit you best.

We’ve coached hundreds of people, and time and time again, the #1 piece of feedback we get about the results of our coaching is, “I didn’t know it was possible to feel this happy and fulfilled in my work.”

Fun fact: We’ve coached people living on every continent — North America, South America, Europe, Africa, Asia, and Australia — except Antarctica. (Which means if you happen to live at the South Pole, we’d love to meet you!).


Writing. The best way to get to know us is by checking out our blog. We’re writers at heart and we love sending you our weekly blog post, which is full of essay-like thoughts about passion, career, and life … as well as own stories and client experiences.

Our writing has been featured online at outlets like TIME, Business Insider, and FastCompany. The best and most consistent compliment we get about our writing is, “It’s like you were inside my head when you wrote this.”

New to Clarity on Fire? Start here.

Our biggest claim to fame (…so far) is The Passion Profile Quiz.

Since August 2014, over 400,000 people have used this quiz to pinpoint the intersection between their career and passion. It gets called “scarily accurate” all the time.

If you’ve been asking yourself, “But how do I figure out my passion?” and getting no clear answer … this quiz will help you get started immediately.

I didn’t know it was possible to feel this happy and fulfilled in my work.

It’s like you were inside my head when you wrote this.

More about us.

Hey, we’re Rachel East & Kristen Walker!

We’ve been best friends and business partners for years. Out of all the experiences that we’ve had together, nothing solidified our friendship more than having mind-numbing, completely unfulfilling jobs immediately after graduating college.

To put it bluntly, we became disenchanted with “the way things are” and started to seriously question “the point” of working without passion or fulfillment.

Our mutual dislike of the status quo has done wonders for us. In 2012, we enrolled in coach training through iPEC (the Institute for Professional Excellence in Coaching … which we highly recommend), and in early 2013, we officially became Certified Professional Coaches. We’re also credentialed as Associate Certified Coaches through the International Coach Federation, and Energy Leadership Index Master Practitioners through iPEC.

The desire that drove us to coaching remains strong … in everything we do, and in the thousands of coaching conversations we’ve had, we care SO MUCH about proving that you can not only have a passionate and inspiring career … but a whole life that’s just as fulfilling, too.

And one last thing.

People often ask us what “Clarity on Fire” means and how we came up with it as the name of our business.

Honestly, it’s because clarity is the most important thing you need if you’re going to feel passionate and fulfilled.

Being drained, stuck, and unfulfilled feels hazy and confusing. It’s pretty much the opposite of “clear.”

Once you have clarity, you feel immeasurable relief. You have confidence in where you’re going and how to get there. You can finally move, instead of stagnating.

And when something is “on fire” … well, it takes things to a new level of intensity. It’s about rapid evolution and change. The chemistry of something transforms when exposed to high heat … and that deep, life-altering change is exactly what happens to people when they get clear on who they are, what they’re passionate about, and how to get it.